Getting back to the original topic; I sure wish Harley-Davidson had gone into production with the OHV 45. No one can say how that would have worked out in the marketplace, but it would have been great for future collectors. It was a beautiful motor, and would have been a lot of fun for hot-rodders, and performance junkies of the day. I guess from H-D's point of view, it would have been competition for their Big Twin OHVs, but then the Sportster built it's own following, and customer base. Tough decisions on the corporate level.
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Their greed prevented them from asking the all-important questions. But then, Ford made the same mistake in 1958...
1. Major marketing rule still true after 100 years: if you build something new, its target must be people who otherwise would not buy your existing products.
"Aside from existing and future owners of H-D twins, in 1937 their entire new market is current and future Indian Scout owners, the Chief is too expensive, the Crocker is much too expensive, and British imports don't have any presence yet. Will this work? It's more expensive than a good used car. Who would buy it, and why?"
2. Selling points for the new bike:
"It has as nearly many parts as the big twin OHV (many of which never tested), atill needs development time and money, has lower power per pound, costs almost as much to build, requires its own line of service/maintenance/repair for dealers to stock, it's slower, and the price difference may not make it attractive."
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Originally posted by 41craig View Postfxcw64: This bike was for sale on Ebay 4 or 5 months ago, with the same listing info. I can't remember what it sold for, but it was not cheap ! I guess the buyer backed out or something.
Craig
Craig
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Originally posted by kitabel View Post
1. Major marketing rule still true after 100 years: if you build something new, its target must be people who otherwise would not buy your existing products.Last edited by exeric; 08-27-2019, 06:36 PM.Eric Smith
AMCA #886
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If the buyer were going to buy an existing H-D product otherwise, the profit is limited to the difference between the OHV and what they were going to buy. If they were going to buy an EL they lose money.
If the buyer were not going to buy an H-D product, they sell one more bike. The profit is from a new sale, not the just the difference.
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Originally posted by Jdiesel25 View PostIt’s my bike and it was back then also. And it never sold.
Craig
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Originally posted by 41craig View Post... We thought that someone purchased it and was trying to turn it. Which would be a sin......Just the history is fun for us old Harley guys. ..Craig
If somebody bought it for a pattern reference,
And entertained a world-wide market with some fun History?
Otherwise, it might as well be behind glass.
...CottenAMCA #776
Dumpster Diver's Motto: Seek,... and Ye Shall Find!
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Originally posted by 41craig View PostSorry Jdiesel25. This friend of mine and I talked about this machine when you had it for sale the first time. I couldn't remember if it sold or not. We thought that someone purchased it and was trying to turn it. Which would be a sin. And not that it's not worth every penny that you ask. Just the history is fun for us old Harley guys. I would insure it for what you are asking or more. It's not like you can find another one.
Craig
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